Do you have a web strategy?
4D Process : Discover, Design, Develop, Deploy | Cloud Computing : Secure, Scalable & Strategic | Google’s Enterprise Tools: Wave, Docs, Mail | Open Source Web Content Management Systems (CMS) | Brand Strategy & Analysis
From our current local newspaper advertisement series (next >)
It's almost impossible to find an organization of any size these days without a web site. From weekend pet-sitters to multi-national enterprises, the web is teeming with billions of pages of "About us" "Contact us" "Products" "Services" and "Shopping Carts".
It's an absolute blur of sites, most of which barely change from the day they were first unveiled. In addition, the vast majority are no more than brochure-ware, static and virtually incapable of responding to changing conditions, whether macro-economic business cycles or simply a holiday sale offer.
We believe that Design is far more than mere decoration. It doesn't matter what your website looks like, if it's effectively invisible. Web strategy aims to raise your online profile, and make your site instantly visible via the search process, as well as crafting a brand marketing plan which highlights the web presence in traditional media.
Web Strategy Consulting incorporates the symbolic process of highlighting essential elements of the client’s branding, a linguistic process of refining specific language which drives search engine and other organic traffic to the target web site, and optimized coding techniques which streamline the ability of search-engines to scan the site. We also offer targeted network marketing for our clients, seeking out optimal placements for ads on active blogs, and social networking sites. Finally, we incorporate Google Analytics into each site, so that you can track the effectiveness of your Web Strategy.
We use open-source Content Management Systems (WordPress, Plone) to deploy our client’s strategic web presence, bringing security, flexibility and world-class best-of-breed features to every site we develop.
Content managed websites give you complete ownership of the content on the site. Your team can edit copy, add photos and images, links, etc, whenever you like, with complete confidence and the ability to publish or rollback all your changes.
A critical part of a strategic web plan, our content-managed, cloud-hosted sites naturally provide best practices in search engine optimization by the very nature of the way they are structured. All code is developed within a proven framework, and tested thoroughly for adherence to industry standards.
Contact us to receive our new client kit!
Semiotx is a trademark of Semiotx, Inc.
Google is a registered trademark of Google, Inc. No affiliation is implied.
Semiotics (sem-ee-ah’-tiks), a branch of linguistics, is the study of meaning and symbols.
